Blog

Kasim Aslam · Mar 18, 2020
COVID-19 Support: The Montessori At Home Handbook
Arbor Montessori (one of our long-time member schools) created a handbook called "Montessori At Home"; they have very graciously offered it to us to…Read more
Camille Campbell · Aug 6, 2019
Montessorians: Increase Your Visibility with Organic Social Media Posting
I’m going to be a bit blunt here: Instagram is not a magic ticket. Nor is it the most important component of digital marketing. And while we’r…Read more
Kasim Aslam · Jul 25, 2019
Call Tracking Metrics: What it Is, Why We Use it, and How it Benefits Your Montessori School
With more and more conversions happening over the phone, calls have become a key measure for tracking digital marketing success. Nowadays, sma…Read more
Kasim Aslam · Jul 1, 2019
Search Marketing and Optimization for Montessori Schools: Tips from SEO Consultant Michael Cottam (aka The Best SEO Consultant in the World)
Search engine optimization. What does it really mean when it comes to making sure your Montessori school gets found online? As it turns out, q…Read more
Kasim Aslam · Jun 10, 2019
You Need a Redirect Page for Completed Forms, Here’s Why...
First, congratulations! You have a form on your Montessori school’s website. Whether it is for prospective parents to schedule a tour, download a…Read more
Kasim Aslam · Jun 6, 2019
There’s a major problem with Facebook
There’s a major problem with Facebook Let me start by saying that problems with Facebook aren’t new. In an article I wrote in January of 2018, I …Read more
Kasim Aslam · Apr 17, 2019
What Should a Montessori School Spend on Paid Advertising Channels?
Before diving into the heart of this topic, the obligatory disclaimer that needs to be stated is that every school is different. There are a myriad …Read more
Camila Campuzano · Feb 25, 2019
The Sales Process for Montessorians - News You Can Use - 2/26/2019
Hi Montessorians, It is the last week of February and if you're in the Midwest, join me in saying "BYE" to the snowiest February in history. Let'…Read more
Camila Campuzano · Jan 3, 2019
New trend shows how Montessori Schools have been growing enrollment with Facebook Marketing
Millions of Advertisers every day flock to Facebook, trying to hock their new pore cleanser, fidget spinner, or push their next new fake eyelash set…Read more