Blog

Camila Campuzano · Dec 5, 2017
Cost Per Enrollment: Know This Number and Win at Marketing
Marketing has changed. You no longer have to advertise as broadly as possible in hopes that your school enrollment increases as a by-product. …Read more
Camila Campuzano · Nov 22, 2017
Lead Magnets: Why No One Wants Your Newsletter (and What to Do Instead)
Here’s the harsh truth: no one visiting your website wants your newsletter. Or to say it more accurately prospective parents looking for a …Read more
Camila Campuzano · Nov 21, 2017
Yelp: Your Yelp Profile Looks Lost. Go Claim It!
Did you know that Apple Maps, an app included on every device Apple ever made, uses Yelp for its business information? That’s several million …Read more
Camila Campuzano · Oct 17, 2017
All You Need to Know About Montessori School Marketing
Beyond billboards, pamphlets, and bumper stickers, there is much more you can do to market your Montessori school and provide exposure so that your …Read more
Camila Campuzano · Oct 17, 2017
Top of the Funnel Content: What it Is and Why You Need it
For content marketing to be successful, it’s imperative to first have a deep understanding of your audience. As a Montessori school, you are very fa…Read more
Camila Campuzano · Oct 7, 2017
How to Plan Your Content for the Year
While the Montessori Method isn’t new, the way Montessori schools market themselves is ever-changing. In our modern world of digital-everything, …Read more
Camila Campuzano · Sep 22, 2017
Tell It to Me Straight: What Is Digital Marketing?
For those of us who work in the wild world of digital marketing, we don’t think twice about the buzzwords and abstract terms we throw around. Fun…Read more